Founders Biography

Bob Branson has extensive expertise in the services branding/marketing industry having worked in that sector for the entire length of his 30 year professional career. Bob has worked in numerous senior executive positions in fortune 250 companies. For years Bob looked out to the industry for best practices and has worked with branding professionals and industry leaders around the world. He has studied with authors who are experts on the psychology of branding and has been a noted speaker at numerous conferences such as the Association of Services Management International Sales and Marketing Symposium, Building Brand Conference, The Brand Marketing Symposium and others. Bob formed Montana Brand Development because he sees an opportunity to help Montana business compete by combining the most effective brand strategies in the industry with his years of practical experience to what does and does not work. Most importantly, Bob knows how to help you implement a sustainable/flexible internal brand implementation strategy. Bob also believes some organizations will benefit by aligning their brand strategies with Montana destination brands and has developed programs to achieve that.